The new AI-DADA tool lets you create a unique Swatch design using AI prompts. You can’t make a custom MoonSwatch yet—but it’s not entirely off the table. It was called Swatch x You, and it let you ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. Swatch has launched the Mission to ...

Swatch has launched the Mission to Earthphase Moonshine Gold – Hunter’s Moon Edition, the third instalment in its lunar-inspired Bioceramic MoonSwatch series with Omega. Available for two weeks from 7 ...

A 20-foot-long python that was found in a potato farm in Hasanur village of Erode district was safely captured by the Fire and Rescue Services Department personnel on Tuesday (September 23, 2025).

Swatch launches the NEON Collection, six watches inspired by classic ’80s and ’90s models reimagined with bold neon hues and modern features. There are objects we associate with the late 20th century ...

Swatch is back raiding its own archives – and this time it’s the ’80s and ’90s getting a glow-up (quite literally). The brand’s latest Neon Collection is a six-piece lineup of reimagined classics, ...

Swiss watchmaker Swatch has begun selling a special edition watch with the numbers three and nine reversed on its face in a play on the 39% tariffs President Trump imposed on US imports from ...

Swiss watchmaker Swatch has begun selling a special edition watch with the numbers three and nine reversed on its face in a play on the 39% tariffs President Donald Trump imposed on U.S. imports from ...

Swatch, the Swiss watchmaker, is trolling the 39% tariffs that the United States placed on its home country by selling a watch that flips the location of the 3 and 9 numerals. The tongue-in-cheek new ...

Time is money for Swiss watchmakers - some are cashing in on US President Donald Trump's massive tariff on goods from Switzerland with limited-edition watches featuring the 39-percent duty on their ...