Google has been doing what it always does, and that is to constantly iterate to try and retain the best product it can. Large language models (LLMs) and generative AI chatbots are a new reality in SEO ...

My mentor, EG Orren, once told me that all human behavior is based on the triangle. We seek pleasure. We avoid pain. We strive to conserve energy. I found this simplification of human behavior both ...

Noting that the most famous work creating behavior modification was done on animals is important. Researchers on behavior modification determine that behaviors follow some basic rules regardless of ...

Why is human culture -- the shared body of knowledge passed down across generations -- so much more powerful than animal cultures? Why is human culture -- the shared body of knowledge passed down ...