The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...

The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...

FreeWheel, a technology platform for the television advertising industry, has announced the launch of a new solution it says will change the way marketers plan and execute their programmatic TV ad ...

If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

As more advertisers fully embrace programmatic advertising, they are demanding digital advertising auctions that prioritize transparency, visibility, and signal. OpenAds is designed to deliver a ...

AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...

This new solution enables marketers to manage the totality of their ad commitments and unlock biddable TV opportunities for billions of upfront dollars. With this launch, advertisers and publishers ...

It’s no secret that advertising isn’t what it used to be. From streaming services to Instagram stories to traditional website and news sources, the digital ad space has become congested with content ...

Programmatic advertising - we all know that it’s ‘kind of a big deal’. But despite all the industry and media hype, there’s a big chance that you’re still in the dark about it. When we surveyed UK ...

Digital advertising, powered by programmatic data, has made marketing at scale accessible for small businesses. Before digital, limited budgets and resources made it difficult for small businesses to ...

The opinions expressed in this article are the authors’ own and do not reflect MM+M or Haymarket Media. In a recent Q&A published in MM+M, a client-side marketer explained why she’s given up on ...