For retailers aiming to acquire and retain customers, a sustainable subscription offering is a clear opportunity to build ...

TROY, Mich.: 24 Sept. 2025 — While tariffs have introduced greater volatility into new-vehicle shopping behavior, brands with strong reputations—such as Toyota and Honda—continue to retain loyal ...

Loyalty and rewards programs are powerful tools for brands to boost member engagement, acquisition, and retention. Learn why leading brands are turning to modern customer identity and access ...

The voice of the customer (VoC) has long been a crucial determinant of business success. As companies focus more on customer experience, understanding the customer's voice becomes paramount. This is ...

A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality The hospitality industry is rapidly evolving through digital transformation, giving rise to hybrid ...

TROY, Mich.: 20 March 2025 — Tire traction and handling satisfaction declines seven points to 803 (on a 1,000-point scale) from 2024, the biggest year-over-year decline of any factor, according to the ...

TORONTO--(BUSINESS WIRE)--Customer loyalty is big business and getting bigger. The new research report “Loyalty Big Picture,” from global loyalty expert LoyaltyOne, found that the total 2019 customer ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. What is a loyalty program? It’s a program designed to get ...

Part of the marketing playbook for value-based selling is the use of customer case studies to provide references and proof of value for a product, service, or software solution. This is what customer ...