From Duolingo to GDP, how an obsession with keeping score can subtly undermine human flourishing ...

In an era of dwindling attention spans and relentless digital noise, brands face an uphill battle to capture — and keep — consumer interest. Traditional advertising no longer cuts it; passive ...

We've heard of gamification in HR and in the workplace, but what about gamification in scrum and agile methodologies—specifically in tech settings and businesses? According to the Society for Human ...

In May of 2019, the Washington Post reported that “inside several of Amazon’s AMZN cavernous warehouses, hundreds of employees spend hours a day playing video games. Some compete by racing virtual ...

Abusive customers. Low pay. Tuberculosis infections. Customer support can be a miserable job. Software makers have long promised to improve the life of customer support reps, and now they're at it ...

In a world where the majority of children spend hours a day playing computer or console game, researchers are starting to utilize those habits for the better. The use of gamification -- using game ...

Gamification was always just behaviorism dressed up in pixels and point systems. Why did we fall for it? It’s a thought that occurs to every video-game player at some point: What if the weird, ...

Have you ever wished tasks could feel less like a chore and more like a challenge you actually want to tackle? Gamification ...

The Fast Company Impact Council is an invitation-only membership community of top leaders and experts who pay dues for access to peer learning, thought leadership, and more. BY Mauro Frota It’s a new ...

Xtremepush is creating a unified loyalty, CRM and gamification platform through the acquisition of US-based loyalty platform ...

Gamification is the use of game mechanics in non-gaming contexts. In fintech, it’s a tool that makes using an app more engaging, intuitive, and even fun. Instead of dry numbers, users get achievement ...

For many entrepreneurs, the thought of accounting conjures up images of tedious number-crunching and complex regulations. But I’ve got good news for the up-and-coming business owners of today: ...