When Elphaba sang about breaking free from the rules and trusting her instincts to defy gravity in “Wicked,” she wasn’t just belting out a Broadway anthem. She was articulating something that ...
Defying gravity: How ‘Wicked: For Good’ collabs can help brands rise with Gen Z When Elphaba sang about breaking free from the rules and trusting her instincts to defy gravity in “Wicked,” she wasn’t ...
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