Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...
Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...
Publishers who sold ad space through Alphabet Inc.'s Google unit advertising marketplace called “AdX” got class certification ...
Responding to the rumours, Dan Taylor, Google’s Vice President for Global Ads, noted on X that assertions about the company ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
Google’s new Merchant Center video integration gives PMax advertisers faster setup, stronger product relevance, and scalable ...
Google has denied a new report that claims the company is planning to introduce ads in Gemini as early as next year.
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