SAN JOSE, Calif. - The LGBTQ+ community’s fight for inclusion has made significant gains over the last few decades. Now, it’s not uncommon to see the symbol of Pride – a rainbow flag or the colours of ...

Brands will likely get in on the action if a holiday or point of remembrance is coming up. Corporate holiday endeavors often focus on profit, not the people and cultures being celebrated. June's Pride ...

Green, blue, pink – there is hardly a colour left that corporate marketers haven’t tried to wash their dirty laundry. Veteran activists may recall the birth of ‘greenwashing’ as a phrase in the late ...

Another Pride Month, another month to say this out loud: Before announcing your organization’s support for the LGBTQIA+ community on social media, make sure the company’s internal systems and values ...

During Pride Month, the iconic rainbow flag flies across cities and businesses as a symbol of the LGBTQ community. But for companies taking part in Pride, simply attaching a rainbow to their brands is ...

Representation of and public support for a cause is becoming increasingly important for businesses to successfully cater to their audiences. You might remember Chipotle’s “Homo Estás?” campaign. Not ...

June, the month of LGBTQ + pride, appears to be a gigantic celebration in different countries of the world. People with extravagant clothes and colorful flags come out to flood the streets of their ...

Every June 1, we see our go-to ride share service has changed its profile pictures to a rainbow car; we see advertisements for the Apple Watch Pride Band; we wonder who in God’s name approved Burger ...