We've extolled the virtues of the launch monitor and how it has expedited the fitting process, dialing in differences that when combined with the eye of a trained fitter will lead you to the right ...

WHAT YOU NEED TO KNOW: Using proprietary ball-flight models, predictive algorithms and company research of dozens of premium golf ball brands, Ping is introducing Ballnamic, a web-based, ball-fitting ...

I was appalled the other day when a friend texted, “BTW, I bought a new driver.” I knew he didn’t get fit for it. I knew it came from some online deal that caught his scrolling eye. I knew it was ...

GOLF’s Jonathan Wall had the opportunity to go through Ping’s PLD experience at the company’s headquarters in Phoenix, Arizona. Here’s a detailed look at the extensive putter fitting process.

David Keywood - a 2 handicapper - visits the Ping fitting centre and comes away wondering why he didn't do so earlier! The Ping Fitting Centre is located at Gainsborough Golf Club in Lincolnshire. I ...