Learn how Google's keyword-matching system operates, including ad selection, bid calculations, and the importance of grouping keywords. Google shares a "never-before-seen, under-the-hood" look at its ...

“Marketer’s Note” is a weekly column informing marketers about the rapidly evolving, digital marketing technology ecosystem. It is written by Joanna O’Connell, Director of Research, AdExchanger ...

When Cici Osias ’23 opened Courses@Brown on Aug. 16, she was confused and worried. She found that she hadn’t been registered for any of the courses in her primary cart, despite the fact that some of ...

A modern Enterprise Resource Planning (ERP) system covers a huge breadth of solutions under a single and flexible roof. ERP implementation creates efficiencies in business insight processes by ...

In the not-so-distant future, matching loads with trucks might be as easy as catching a ride across town using the Uber app. In fact, Uber Freight is among a number of technology companies trying to ...

With orderbook DEXs the order-matching process still mirrors those of popular CeFi/TradFi matching systems. In DeFi, we want everything decentralized, secure, efficient, and transparent. In essence, a ...

The American Medical Association (AMA) is considering whether to study alternatives to the current residency matching program in an effort to improve residents' compensation and other job-related ...

As design nodes drop below 45nm, design rules are exploding in number and complexity, making design rule checking (DRC) harder and lengthier. What we have observed across the industry is that the ...