Click-Through Rate (CTR): This is the percentage of people who clicked on a link inside your email. It shows if your content ...

Many of you out there are aware of our many newsletter options. In fact, you may be reading this column in a newsletter.

Launching an internal newsletter at your organization is a great way to help team members stay aligned, engaged and informed. However, starting a newsletter without a well-developed plan can lead to ...

Brevo is the most accessible entry point for businesses new to email marketing. I was impressed by how quickly I could set up campaigns using its drag-and-drop editor, even without applying any ...