SOCi Inc. and Express Employment Professionals announced today the staffing company has selected SOCi as its multi-location marketing platform of record. Through SOCi Social, SOCi Reviews, and most ...

If marketers learned anything during the past few months, it’s that all brands need local marketing strategies to support the diverse conditions that consumers endure. Forrester Consulting surveyed ...

Restaurant companies are shifting their marketing resources back to the local level. At least some of them are. “We’re going back old school and bringing on a local store marketing plan. It’s just ...

Local marketing efforts are often underestimated by franchise owners who already benefit from national investment, established brand recognition and built-in customer loyalty. However, strategic local ...

The Wendy’s Co. is expanding its localized social-media advertising on TiKTok with the Tiger Pistol platform, according to a press release. Dublin, Ohio-based Wendy’s and Tiger Pistol said the ...

Restaurants see stronger reservation activity when marketing efforts work together instead of operating independently” — Brett Thomas NEW ORLEANS, LA, UNITED STATES, January 1, 2026 /EINPresswire.com/ ...

As a marketer, your ultimate goal is often to generate and win more leads and increase return on investment (ROI). With so many brands and forms of communication out there, it can often be challenging ...

Customizing your small business offerings and online presence for local relevance is essential for growth, influencing how customers find and choose you. Localized marketing not only fosters community ...

To learn more about our editorial approach, explore The Direct Message methodology. In the age of hyper-personalization, location-based marketing should be a no-brainer. After all, we carry ...

During the early years, marketing was only handled by a team of highly-skilled and experienced marketers. Today, representing a brand is no longer limited to marketers alone. Employees, vendors, and ...