Google has replaced the Google Webmaster Guidelines with the Google Search Essentials. The name change is Google's ongoing efforts to remove the term "webmaster" so that these tools and documentation ...

Google Search Central is the new Google Webmasters following a change in branding that also comes with a new sidekick for Googlebot. In a blog post explaining the change, Google says the term ...

Google Webmaster Search Console has become a significant reporting influence for reviewing the performance of a site from the perspective of search traffic. As Webmaster became the go-to tool for ...

20 years is a long time, especially in internet days and that is how old the original Google Webmaster Guidelines are. Google has done a major refresh of those Webmaster Guidelines today, and with ...

When a favorite toy is taken away from a child, the child cries. Digital marketers may have imagined their toyless inner child crying when Google revised the keyword data availability in its Google ...

“Requesting removal from our index,” touts Google’s Vanessa Fox, in announcing "enhanced" Webmaster Tools. Should the Web’s content owners really rejoice though because Google’s “Webmaster Central” ...

Google announced that they will be hosting free conferences worldwide. The goal is to bring search related information direct to people in under served areas directly in their own country and in their ...

Google Sitemaps became Webmaster Tools, the Google Sitemaps blog became the Google Webmaster Central blog (again, with expanded focus), we launched the webmaster help center, and the Sitemaps group ...

Changing domains can be a taxing experience for any business, but it can also be useful -- if the new domain has better search engine optimization because of the URL, then it could increase your ...

Last week, Wednesday night during SMX West, Google brought back the Google Dance. It has been several years since Google hosted the event and it finally returned! Bruce Clay interviewed Gary Illyes ...

Hackers who compromise websites are also increasingly verifying themselves as the owners of those properties in Google’s Search Console. Under certain circumstances this could allow them to remain ...

Hackers who compromise websites are also increasingly verifying themselves as the owners of those properties in Google’s Search Console. Under certain circumstances this could allow them to remain ...