As the CMO role has evolved, so too has Epsilon’s selling strategy. “We were trying to sell everything to every customer,” said Stacey Hawes, president of Epsilon’s data practice. “We want to step ...
Epsilon Leveraging CRM Data, Defining Audience Targets And More For Marketing Clients Says EVP Stein
Eric Stein is EVP of Digital Strategy at Epsilon, a data-driven marketing services firm and a division of Alliance Data Company. AdExchanger.com: First, can you talk a bit about Epsilon’s corporate ...
CHICAGO, Ill.—TransUnion has announced a partnership to make data from Epsilon available via TransUnion’s TruAudience Data Marketplace. The companies said that the agreement marks one of the largest ...
eSpeaks host Corey Noles sits down with Qualcomm's Craig Tellalian to explore a workplace computing transformation: the rise of AI-ready PCs. Matt Hillary, VP of Security and CISO at Drata, details ...
DALLAS, Sept. 21 /PRNewswire-FirstCall/ -- Alliance Data Systems Corporation (NYSE: ADS), a leading provider of transaction services, credit services and marketing ...
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