The International Colour Association has recognized Rochester Institute of Technology scientist Roy Berns with the Deane B. Judd Award for a lifetime of outstanding contributions to the field of color ...

Color science provides standards of measurement and quality control to make sure one batch of red iPods is the same shade as the next, that a can of kiwi-colored paint is as brilliant as the sample ...

Mantis shrimp appear in a variety of colors, from shades of browns to bright neon colors, serving as both a warning to predators and attraction to mates. (Roy L. Caldwell/UC Berkeley-NSF photo) Study ...

ColorLogic, a Hybrid Software brand and global leader in innovative color management solutions, announces the appointment of John Seymour as Color Science Lead. An applied mathematician and color ...

Is your green my green? Probably not. What appears as pure green to me is likely to look a bit yellowish or bluish to you. This is because visual systems vary from person to person. Moreover, an ...

What color is a tree, or the sky, or a sunset? At first glance, the answers seem obvious. But it turns out there is plenty of variation in how people see the world—both between individuals and between ...

How do you find the quality of the light a light bulb produces? Using the color rendering index, a measure of how well a light bulb illuminates a range of colors. Appliance Science looks at the ...

Color plays an important part in a design. Colors evoke emotions, feelings, and ideas. Colors can also help strengthen a brand’s message and perception. Yet the power of colors is lost when a user can ...

Flowers are found around the world in a variety of environments, and in all kinds of sizes, shapes and colors. Flowers are collected for many different reasons. Scientists collect flowers to find ...