It’s no secret: keyword research is one of the pillars of a successful search engine strategy. They connect your website’s content with search queries that make them SEO 101. Your goal is to ensure ...

Yesterday I wrote about Google's new AdWords Search Funnels, a new reporting section in AdWords that helps advertisers know about the keywords that get no credit for conversions, until now that is.

Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results. Keyword difficulty isn’t one of SEO’s hottest topics or latest trends. But it is a ...

Last month, Google quietly began rolling out the AdWords Keyword Planner to select AdWords accounts last month. In typical AdWords fashion, one of the biggest overhauls of the Google Keyword Tool ever ...

It's important to know what people are searching for and why. Check out these tools to help target keywords easily and understand users better. As thought-provoking and enjoyable as keyword research ...