Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...

Soul Red may be Mazda’s signature shade today, but the company has a long history of striking blue colors, and the new CX-5 ...

Navy Blue Mica has similar contrast principles used in Mazda's iconic shade of red, and it will eventually be offered on a ...

Until recently, before it withdrew all of its models from the market in anticipation of a big rebrand, there were many Jaguar color choices on the automaker’s expansive palette, including exclusive, ...

After crunching the numbers, NexusMedia found that blue cars lose the most value over time, declining just over $12,400 over ...

Forbes contributors publish independent expert analyses and insights. Jim Gorzelany is a veteran automotive journalist. Looking at virtually any parking lot in the nation these days is something akin ...

Why Jaguar’s color palette became legendary, our top 10 Jaguar colors of all time, and Jaguar’s influence on the industry – and its bold path toward the future. Jaguar’s top 10 colors range from ...

Volvo’s new colors, materials and finishes are a bit more daring than they have been in the past. Amongst the sea of white, gray and black hues there are fresh, bold colors permeating the Scandinavian ...

(TestMiles) – In 2025, the automotive industry is dealing with supply chain pressures, rising labor costs, sustainability demands, and the need for flexible inventory. The dominance of neutral colors ...