It’s not that long ago that the video codec market was fairly simple with AVC (H.264) being in wide use, MPEG 2 still propping up SD broadcasting and a bubbling undercurrent of HEVC. For many today, ...

On October 17, I moderated an event entitled the Battle of the Codecs: AV1 vs VVC, presented by Bitmovin as an adjunct to the Demuxed conference in San Francisco. I learned a lot about how many ...

H.264 is the closest we have to a universal codec, which is why it was surprising that in Bitmovin's "Video Developer Report 2021," H.264 usage actually dropped from 92% in 2020 to 83% in 2021 among ...

Codec licensing company Access Advance has introduced a new Video Distribution Patent (VDP) Pool covering internet streaming. The VDP includes the HEVC, AV1, VVC and VP9 codecs. The company already ...

Adopting a new codec standard is a complicated task. The timeline for getting up to speed is so long that once you’re there, the industry very well might be looking at the next generation of codecs ...

The next-generation video codec Versatile Video Coding (VVC) (H.266) offers significant technical advantages over its predecessors HEVC (H.265) and AVC (H.264) and competitors (eg, the proprietary ...

I think people mostly stopped caring after the DivX ;-) 3.11 codec back in 2000, I don't think there's been a huge popular demand for better compression since. Anything since that has mainly been ...

Microsoft has announced that it will add hardware acceleration support for the Aomedia Video 1 (AV1) video codec to Windows 10 this fall. AV1 is an open, royalty-free codec intended to provide ...