Amazon Expands Alexa+ AI Assistant to All US Users
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Alexa Plus is aiming higher with a new superhero ad and a US-wide launch, including a free version for any app user.
The collaboration is being discussed as part of Amazon's ongoing talks to invest up to $50 billion in OpenAI, according to a source familiar.
Amazon rolled out an automatic upgrade to its Alexa virtual assistant. Alexa+ has new voices and new features.
Alexa Plus, combined with a redesign of the Alexa app that puts the generative AI-powered assistant front and center, has made the entire process so irritating that I’ve reluctantly switched to Apple’s Reminders app and Siri.