Want to make your social profiles accessible, too? Don't forget about the memes. Credit: Shutterstock / Photo Melon, Antonio Guillem The meme economy rarely falters, and as the impetus for much of our ...

In this guide, you will learn about alternative text (known as alt text): what it is, why it is important for on-page SEO, how to use it correctly, and more. It’s often overlooked, but every image on ...

Alternative text, or alt text, is a short description of an image that users will not typically see unless they use an assistive technology or the image does not load on the page. Every image should ...

Alternative text, often called "alt text," is a text description used for non-text elements, such as images, to convey the same information to users who may not be able to see the visual content. This ...

Tall hamburger with a hand reaching for it. The introduction to the article, surrounded by a collection of examples of alt text, displayed over blank boxes, arranged in a scattered formation.

Alternative text (or alt text for short) is a short description of a graphic that helps people with visual impairments fully ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. In recent years, Pew Research Center has been thinking more intentionally about ...

The best practices for logos and buttons are different than other kinds of images There is no SEO value for logo and button alt text Correct alt text for logos and buttons can have long term benefits ...